Responsibilities:
-Concepting and designing online campaign creative assets in accordance with the creative brief
-Produce high-quality, user-centred design for websites, online video, emails, banners and interactive ad units, flash games, desktop applications, branded content and portal sponsorships, as well as other emerging digital opportunities such as mobile marketing, video game integration and offline interactive experiences
-Ensure efficient communication and collaboration between the in-house design and project management teams
-Present and explain creative concepts and art direction to vendors, and supervise their output to ensure the finished deliverable matches the original design concept
-Stay up to date with Chinese consumer trends and digital marketing trends and contribute to the agency’s creative culture by sharing inspirational work examples
Requirements:
-1-2 years’digital creative agency experience is preferred
-Knowledge of information architecture, graphic design principles, webpage usability, banner design and production processes
-Proficient with Adobe Photoshop, Illustrator (essential) Aftereffects, Dreamweaver and Flash (ideal)
-Creative ideation skills coupled with the ability to work in a fast-paced team environment
-Ability to independently complete mockups, meeting creative brief requirements, with minimal supervision
-Be an active user of SNS, microblogs & BBS, and be able to provide good examples of how brands have used each platform’s strengths to influence consumer behaviour
职位描述:
-根据活动创意及需求完成创造性的设计工作。
-生产高质量的、以用户为中心的设计网站、在线视频、电子邮件、横幅广告和互动广告单元,Flash游戏,桌面应用,品牌内容,以及其他新兴的数字机遇,如移动营销、视频游戏整合线下互动体验。
-确保内部设计和项目管理,团队和外部生产供应商之间的高效沟通和协作。
-帮助和诠释的设计创作理念给团队内部,控制设计输出质量,保证设计成品交付。
-了解中国消费者的消费趋势和数字营销趋势保持最新的发展趋势,并分享创意设计理念和设计案例。
岗位要求:
-2年以上数字创意公司经验者优先。
-了解信息架构,平面设计原则,网页的可用性,广告设计和用户体验。
-熟练使用Adobe Photoshop,Illustrator,Dreamweaver和Flash。
-有创造力的思维能力,并具备在快节奏团队环境中工作的能力。
-能独立完成设计模型的能力,满足创意简报的要求。
-是SNS的活跃用户,能够提供好的创意诠释品牌并利用每个平台的优势,影响消费者的行为。